Did you know children under the age of 13 years old are 40% safer by just riding in the back seat? Since most crashes happen within 10 minutes from home, we often wonder why parents wouldn’t want to have their kids always ride in the back seat. All elementary school aged children should be riding in the back seat.
The Livermore Police Department challenges two neighboring schools to a "Back Seat Challenge." At the end of the challenge, whichever school had the highest back seat compliance, wins a full pizza lunch for the entire school and staff, a police motorcycle demonstration and music at lunch.
In an effort to get students to want to ride in the back seat, LPD staff will be spending time at each school. Students "caught" riding in the back seat at drop off time will be given a small prize. LPD personnel will be asking students to pledge to always ride in the back seat, and if they do so they have a chance to win a MP3 player. There will be a slogan contest asking students to come up with a catchy name for our next back seat challenge, as well as a poster contest. The poster contest asks students to draw a picture of themselves and their family riding safely in the car or another safety message of being safe in the back seat.
The Livermore Police Department wants the community to travel safely. Simply buckling up and riding in the back seat could save a child’s life. Here are some startling facts about why your child should always ride properly restrained in the back seat: